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The White Paper, or how the European Union deals with artificial intelligence
Artificial intelligence is the new electricity. Its development is a change that leads to a complete redefinition of human life in every aspect of it. From a legislative point of view, are we ready to function in an artificial intelligence environment? Do we have adequate legal means which, on the one hand, will protect us [...]

Kindermarketing under greater supervision - what changes the Charter of Children Protection Card in Advertising?
Recently adopted (11 September 2019) by the Advertising Council and signatories of the Code of Advertising Ethics, the ‘Charter of Children Protection in Advertising’ is another self-regulatory document following the development of ‘Standards of Food Advertising directed to children’ and ‘Standards of Beer Advertising’. It is an appendix to the Code of Advertising Ethics and [...]

Sponsorship contracts
The popularity of sponsorship promotions has grown with visible dependence by event organizers who count on such support to ensure financial success. Partnership relationships between event organizers and sponsors have grown to be crucial. In practice, events organized by organizers and sponsors are directed to one goal, the success of the event, being profitable for [...]

GEMA OVER! The Agreement between YouTube and GEMA
Millions of users of YouTube in Germany can breathe a sigh of relief. GEMA – the German state organization for collective management of copyrights of creators, the equivalent of Polish ZAIKS, and YouTube announced an agreement after seven years of dispute. Ending the dispute between GEMA and YouTube is good news both for  recipients of [...]

While Poland favors dietary supplements, the OCCP sends letters...
In the last quarter of 2013, 75.5% of respondents (out of whom 81.8% were women and 68.7% were men) took at least one medicinal product or dietary supplement. A statistical Pole takes 4 pills a day.[1] Experts predict at the end of 2016 the dietary supplements market may be worth PLN 4.2 billion.[2] A consequence of such [...]

The Chief Pharmaceutical Inspector’s prescription for pharmaceutical advertising compliance with the law — 6 decisions advertisers should be aware of!
Since 2006 the Chief Pharmaceutical Inspector (CPI) has issued more than 300 decisions ordering an immediate discontinuance of broadcasting of unlawful medicinal products’ advertising. Such interventions were predominantly caused by misleading the target audience  as to the effects and characteristics of advertised medicinal products. Though some of them are controversial, each decision constitutes invaluable guidance [...]

“GEMA” OVER? Another development in the dispute between Google and the German performance rights organization
“Unfortunately, this video is not available in Germany because it could contain music, for which we could not agree on conditions of use with GEMA. Sorry about that .” (Dieses Video ist in Deutschland leider nicht verfügbar, da es möglicherweise Musik enthält, für die die erforderlichen Musikrechte von der GEMA nicht eingeräumt wurden. Das tut uns leid). [...]

Fan pays, fan demands
Fan pays, fan demands – this could be a short summary of the most recent decision-making tendencies of the Finnish Consumer Protection Office (Kilpailu- ja kuluttajavirasto KKV). KKV deemed it admissible to demand the return of money for a concert if the quality of the performance was significantly lower than the expected standards. Helsinki, October [...]

Journalistic provocation before the European Court of Human Rights
Journalistic provocation – in spite of being ethically and legally controversial – frequently constitutes the only method to make irregularities known and to shed light on socially significant matters. No legal definition and no regulations in this scope cause numerous problems in the legal assessment of journalistic provocation. However, some interpretative guidelines can be found [...]

Crowdfunding – Let’s build it together!
Have an idea, but no funds to realize it? Not a problem, crowdfunding comes to the rescue! The idea is simple – a virtual society provides funding to a project initiator, and such initiator in exchange (depending on the type of crowdfunding in question) offers appropriate benefits to backers (tickets, meetings, gadgets) or grants shares [...]

A calorie-related dispute between Nestle and Cadbury – protection of the shape of food products
The external appearance of products is one of the most important elements in the promotion and marketing strategy employed by companies. Roundness, protrusions or indentations thanks to the legal protection they enjoy may become an exceptionally valuable part of the product. Taking into consideration the potential of appropriate product design, one electronics industry giant – [...]

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